this image shows the concept of generative engine optimization

Generative Engine Optimization (GEO): The Future of SEO in 2025

  In the last few years, SEO (Search Engine Optimization) has completely transformed. Earlier, we focused on ranking high on Google by targeting the right keywords, backlinks, and content strategies. But now, with the rise of AI-powered search engines like ChatGPT, Google Gemini, Perplexity, and Claude, traditional SEO alone is not enough. This is where…